Cold Calling: Sales Professionals Avoid the Chills, Find Cure

Calling your doctor may be helpful when suffering from the common cold, but as we all know, there is no cure for the ailment. The best your physician can do is to provide you some comfort as the cold runs its course.

cold calling, social media helpWouldn’t it be nice if there was a cure?

As with the common cold, there seems to be no cure for the ill-feeling that professional sales people have toward the common practice of cold calling. It’s little comfort to know that many of their peers also get the chills at the thought of phone prospecting. While there may not be a cure, there are ways to avoid getting a chilly response, otherwise known as the cold shoulder, when cold calling. [Read more…]

How to Survive When Things Get Slow in Business

When things get slow in business – when work drops off, clients back out, ideas aren’t as fertile, efforts freeze up, or you are simply lacking physical energy – what do you tend to do FIRST?winter-background-1113tm-bkgd-155

Do you:

  • work harder
  • desperately look for ways to connect
  • think deeper
  • grab more coffee

Do you:

  • beat yourself up
  • increase your services and lower your prices
  • rack your brain

And (let me guess) at the end of the day you come away exhausted, frustrated, or both. (Not to mention that you can’t relax or sleep due to excessive coffee consumption!)

When things slow down, perhaps we should follow suit. [Read more…]

IFOs: Giving Visitors to Your Home Page a Trick or Treat

It’s that time of the year when all sorts of costumed creatures invade neighborhoodsCMBS Global IFOs Tricks or Treats calling out, “Trick or treat!” in anticipation of the goodies possible behind each front door. Whoa, to the homeowner who dares to disappoint.

When developing a website, your home page is the front door to all that you offer within your online business. Are you giving your market what they are hoping and expecting to find? [Read more…]

Why Smart and Talented Must Include Being a Team Player

Virtual Assistants and Entrepreneurs have realized that in our present economic climate, there is little room for a Lone Rangershows target customers diagram on dirt background mentality. Working as part of a team gives Virtual Assistants a competitive edge and the support necessary to ensure that projects come in on time and clients are kept satisfied. After all, no one can afford to lose a customer these days.

Employers cannot afford to hire those smart and talented assistants who cannot pick up the slack and jump in wherever needed, whenever necessary, either. They are looking for Virtual Assistants who understand that multi-tasking no longer means being able to do talk on the phone while typing. Flexibility is the determining factor when hiring team players. You may have a wonderful attitude and be able and willing to get along with all types of personalities – and as a Virtual Assistant, you must – but can you also take over client management whenever there is an emergency? Would you be able to jump in on a graphic art project, should another team member become ill? Can you give technical advice when there is a roadblock to the development of a website or an issue with a client’s virtual event?

Entrepreneurs are looking to connect with a Virtual Assistant team that can take the reins and keep their operation running smoothly, allowing them to commit attention and effort to building that business. They want to know that whatever issues may arise, their V.A. team has it under control – because they have the combined skills to cover all aspects of most situations.

Virtual Assistants often have talents still undiscovered! If you are currently working as a Virtual Assistant, you may be far more creative than you give yourself credit. Here are a few things to consider if you want more clients:

  • Be open to opportunities that stretch you.
  • Always be willing to learn what you do not already know – and increase your personal level of knowledge about what you do.
  • Show what you are able to do – and show that you are willing to do even more!
  • Become flexible (if you are not already).

As an entrepreneur, if you have been looking for qualified Virtual Assistants, look no further than CMBS Global. Grab your FREE consultation today and see the difference smart, talented, experienced assistance by team players can make in the effectiveness of running – and growing – your business.

Corporate Giants Only a Stone’s Throw Away From Losing Their Heads

In the land of corporate giants, there exists an increasing awareness that many are only a stone’s throw away from losing their heads.

Routinely, corporate giants fail – and fall – due to stones strategically slung by much smaller companies…the David’s (if you will) of the market. Remember these giants of not so long ago?

  • Blockbuster
  • Dell
  • Eastman Kodak
  • Motorola
  • Sears

Competition guarantees neither failure or success. Pride almost always guarantees a fall. Practicality, Planning, Patience, and Passion often produce effective results.

To avoid losing your head in today’s corporate climate, among the many market machines, remember…Giants have the potential for getting too big for their own good. Davids have the potential to become Kings.

Need help to face the giants in your own online marketing efforts? Contact us today – and find out how we can assist you in choosing just the right methods and strategies to grow and maintain your business!

Are You Showing Up For Work In Google and Bing Search Results?

Like most entrepreneurs and small business owners, you are showing up forGoogle ONE standard B work every day and giving your company your best, the results of a great work ethic combined with integrityThe question that begs to be asked in this technological age is, “Are you showing up in Google, Bing and other search engines?” If the answer is anything other than a resounding, “Yes!” you are helping everyone but yourself when it comes to reaching your audience, your prospective clients and customers. How? Well, if you aren’t showing up for work in the search engines – you’re allowing those businesses that are to have your piece of the marketing pie…and believe me, they are hungry to help themselves to a major helping of your market.

Consider that a great majority of clients believe that if you’re able to get your own agency, company, or firm to show up in search results for their industry, you are likely to be good at getting them to show up at the top of search engine’s lists, too. Being easy to find online by those looking for what you do, also helps them to see you as the capable one with whom they want to work. [Read more…]

Know What You Are Doing and Prove It!

 

by Charlotte L. Hanna CMO/CMBS Global

 

Boy…do I remember those schoolyard bullies who were always making life miserable for the rest of us! I remember their annoying challenge consisting of just two words – Prove it!”

As an entrepreneur, you may know what you are doing, but business can be a bully when it comes to performance.

As an entrepreneur, you may NOT know what you are doing in some very important areas of business communication and marketing – but don’t let it back you up against the wall and intimidate like those bullies. [Read more…]

Presentations: It’s a Jungle Out There, But It Doesn’t Have to Be a Zoo – Right Jack Hanna?

 

Michele Linn recently wrote about a keynote presentation given by “Jungle Jack Hanna”, the well-known zookeeper, at the close of the Content Marketing World 2012 event.

Michele noted that even though his presentation, which included a number of endangered animals and facts about them, didn’t seem to directly relate to content marketing – he still managed to capture and hold the attention of those in attendance.

This is what experience can do. Experience can give you an edge. Experience can give you a story that captivates and provides knowledge to all who will listen. [Read more…]

Business Buzzwords Don’t Communicate Concisely to Your Market

 

by Charlotte L. Hanna CMO/CMBS Global

If you desire to communicate concisely to your market, avoid business buzzwords that don’t really say much and may be hindering growth.

While certain words may sound impressive when linked together, the resulting message can be vague, failing to articulate what you do for the customer and why clients should find you to be a better choice.

Content is important. It cannot be too complicated and it should not be too simple. Tone is crucial. Speaking over someone’s head or speaking in a condescending manner can both cause offense – but bloviating just leaves the reader empty-handed and looking elsewhere for real solutions and real information. [Read more…]

No Time to Fall Short of Goals -Update Communication, Marketing and Business Solutions

by Charlotte L. Hanna CMO/CMBS Global

Description: Woman Playing Laptop by Just2shutter FreeDigitalPhotosdotnet ID-10059575.jpg

It’s that time of year when young people go back to school and most of us just wish we could go back to bed. Fall may be in the air, but it’s no time to fall short of goals – time to update your communication, marketing and business solutions, instead.

  • Revisit your goals. It is okay to revisit your accomplishments – as long as you don’t camp out there. If your goals have changed, no problem…as long as you have adjusted your marketing efforts accordingly. Get back to the basics in your online marketing. Don’t rely on content that may no longer be relevant to your business goals. Check your SEO – dust off your press releases, take some of your best ideas off the shelf and polish up your best business practices. [Read more…]
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