Chances are, if you have ever worked with (or are currently working with) a Virtual Assistant, you have had moments of concern about whether or not you are getting your money’s worth. It’s a legitimate concern and one that is easily measured. Why? Because working with a V.A. involves 3 things:
1. What you want
2. What you need
3. What you get
It is that simple! Let’s take a look…
You seek out a Virtual Assistant or V.A. Team, because you want more. You either want more time, more customers or clients, more sales, more notice, more opportunities…more of whatever it is that you feel you aren’t getting, doing, or accomplishing in your business.
In your goal for more – comes the realization of need. To get what you want, you need help, information, guidance, knowledge, wisdom, answers, another set of eyes, another pair of hands…whatever the need, you have it and seek to fill it.
Finally, what you get will either be MORE or just more-of-the-same and your NEED will either be neglected, satisfied or (ideally) surpassed. See! It’s not that difficult to measure what you’re getting – or not getting – from your Virtual Assistant or V.A. Team. The “Why” can be a little harder to pinpoint, though. “Why” often requires a deeper look and involves honest answers by you to some or all of the following questions:
• What does your V.A. or V.A. Team know that you don’t?
• What tools are you missing that your V.A. or V.A. Team readily provides you?
• What questions are you being asked by your V.A. or V.A. Team?
• What answers are you being given when you have questions of your V.A. or V.A. Team?
• What differences are you able to note since beginning work with your V.A. or V.A. Team?
• How much are you spending on V.A. services?
• How much are you saving in money, time, effort, frustration, etc.?
• How do you get along with your V.A. or V.A. Team?
• How do you communicate – and how often do you communicate with each other?
Ultimately, why you succeed or fail to succeed in online marketing will always be on you. So, if you are not getting what you want and need from your Virtual Assistant or Virtual Assistant Team, it’s time to ask yourself, “Why do I continue in this relationship?” Because, that is what you either have or do not have with your V.A. – a relationship – and, of course, a great relationship is built on trust and by meeting one another’s needs. If you are seldom getting what you want or need from your Virtual Assistant or Virtual Assistant Team, the relationship is already over. And now…you know “why”.
If you are getting what you want and need, if your V.A. or V.A. Team is helping you to make the most of your online marketing, be sure to thank them for keeping up their part of the relationship, and making a noticeable difference in how you do business!
This is so ironic, but the day after I sent out my last newsletter, I received a post from a virtual assistant on a similar subject who was looking to expand her business. Unbelievably, it was laced with profanity and “crude speech”. 
Whether your desire is to speak to hundreds or millions, there’s always room for improvement. No matter how great your message may be, you still have to engage the audience and present yourself in a way that is pleasing to them. Today’s tidbit involves verbal clutter — or silence. Neither is very pleasing for your audience.
